Reflective Bike Decal
RydeSafe was founded by Brooklyn based product designer Anthony Clune (aka Tonky).
RydeSafe Reflective Bike Decals are simple and elegant and they fulfill the market’s demand for stylish bicycle safety gear.
RydeSafe Reflective Bike Decals are made in America. The decals are cut from an engineering grade “conspicuity film” which contains fine glass beads that reflect light back to its source. Each do-it-yourself kit enables easy customization of your bike frame, helmet, rims, and accessories.
Tonky is a lifelong cyclist and in 2011 he was hit by a car in Brooklyn, NY. Luckily the accident left only scrapes and bruises. The experience inspired Tonky to help cyclists ensure their own safety against the plight that is distracted driving.
Drawing on his experience as a product designer, Tonky researched materials and refined prototypes until RydeSafe Reflective Bike Decals were ready for market.
Following the launch of a wildly successful Kickstarter campaign, came an avalanche of positive press and major international distribution.
RydeSafe now operates out of Portland, OR, America’s bicycle capital.